Conference Papers
Year : 2015
Karine Picot-Coupey : Connect in order to contact the contributor
https://univ-rennes.hal.science/hal-01390179
Submitted on : Monday, October 31, 2016-9:56:16 PM
Last modification on : Wednesday, March 20, 2024-4:44:20 PM
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- HAL Id : hal-01390179 , version 1
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Karine Picot-Coupey, Caroline Tahar. Do It Yourself…Yes you can… but you have to do it well! How can retailers drive customers’ work? An IKEA case study. 18th conference of the European Association for Education and Research in Commercial Distribution, Jul 2015, Rennes, France. ⟨hal-01390179⟩
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