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De la théâtralisation du point de vente à la dramatisation du lieu de vie: une analyse métaphorique de l'expérience de consommation de produits d'entretien
Frédéric Basso
,
Philippe Robert-Demontrond
,
Olivier Oullier
14° Journées de Recherche en Marketing de Bourgogne, Nov 2009, Dijon, France. 20 p
Conference papers
halshs-00461767v1
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When organization meets emotions, does the socio-relational framework fail?
Frédéric Basso
,
Olivier Oullier
Journal articles
istex
hal-01440477v1
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Embodied economics: how bodily information shapes the social coordination dynamics of decision-making
Olivier Oullier
,
Frédéric Basso
Philosophical Transactions of the Royal Society, 2010, 365, pp.291-301
Journal articles
halshs-00461761v1
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Embodied entrepreneurship: A sensory theory of value
Frédéric Basso
,
Laurent Guillou
,
Olivier Oullier
Stanton A., Day M. & Welpe I. Neuroeconomics and the firm, chapitre 12, Edward Elgar, pp.217-232, 2010
Book sections
halshs-00461764v1
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Smile down the phone": Extending the effects of smiles to vocal social interactions
Frédéric Basso
,
Olivier Oullier
Behavioral and Brain Sciences, 2010, 33 (6), pp.436
Journal articles
halshs-00601466v1
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From marketing differenciation to household poisoning: are commercial practices on cleansing products a public heath issue?,
Frédéric Basso
,
Olivier Oullier
,
Philippe Robert-Demontrond
,
M. Hayek-Lanthois
O. Oulier, S. Sauneron. Improving public health prevention with behavioural, cognitive and neuroscience, La documentation française, pp.94-103, 2010
Book sections
hal-02473293v1
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Food behaviour and obesity: insights from decision neuroscience
Olivia Petit
,
Frédéric Basso
,
Pascal Huguet
,
Hilke Plassmann
,
Olivier Oullier
et al.
Journal articles
hal-01440415v1
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La métaversification de l'expérience virtuelle de consommation: renouvellements théoriques et propositions méthodologiques
Julien Bouillé
,
Frédéric Basso
,
Philippe Robert-Demontrond
,
Olivier Oullier
14° Journées de Recherche en Marketing de Bourgogne, Nov 2009, Dijon, France. 21 p
Conference papers
halshs-00461772v1
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La musique adoucit les moeurs... et diminue le stress
Claire Neveux
,
Marion Ferard
,
Ludovic Dickel
,
Valentine Bouët
,
Léa Lansade
et al.
45ème Colloque Annuel de la SFECA, Apr 2015, Strasbourg, France.
Conference poster
hal-02434067v1
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Smokers Are Suckers: Should Incongruous Metaphors Be Used in Public Health Prevention?
Frédéric Basso
,
Olivier Oullier
American Journal of Public Health, 2011, 101 (2), pp.203-204
Journal articles
halshs-00601463v1
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When organization meets emotions, does the sociorelational framework fail ?
Frédéric Basso
,
Olivier Oullier
Behavioral and Brain Sciences, 2009, 32 (5), pp.391
Journal articles
halshs-00495685v1
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